Hi! Where are you headed?

…we are here to help you on your way
to a better business future…

Our Two Favorite Topics!

Improving CX Performance & Advancing Digital Transformation

CDPi Advisors is an independent, vendor neutral, consulting firm dedicated to customer growth and martech success.

We develop enterprise demand generation strategies and capabilities for Brands, Agencies, and Vendors. With a focus on best practices, we help companies develop winning customer strategies, x-channel tactics, optimized processes, advanced analytics, efficient martech stacks, and unique data solutions.

CDPi Advisors specializes in the application of customer data platforms (CDPs). We manage the RealCDP Certification Program for the CDP Institute and work with over 60 CDP vendors.

How We Help

Best Practices
Marketing Maturity Audit

Identify the gap between current and best practices. Provide teams a clear understanding of dependencies and priorities along 10 dimensions of their job responsibilities. Enables teams to improve quickly and better achieve business objectives.

CDP Selection,
Implementation, & Adoption

Best Practices are dependent on a working CDP. Over 50% of CDP implementations fail on the first try and 90% of CDP users are not satisfied with their CDP. We are familiar with 60+ CDPs and assure CDP fit, implementation, adoption, and business success.

Demand Generation
Trouble Shooting

When a channel, critical capability, or department is not delivering results, we help identify root causes, practical solutions, and alternative tactical options to hit revenue, margin, and market share targets as part of an efficient demand generation enterprise.

Marketing Coaching,
Fractional CMO

In support of expanding capabilities, change management, team performance improvement, or supplementing team expertise, we help companies address sales, marketing, and customer services opportunities by improving CX performance and digital transformation.

Enterprise Demand Generation
Planning & Optimization

To accelerate growth and streamline operations, we help companies establish a top-down enterprise plan that aligns market opportunities with strategies, tactics, processes, organization structure, talent, analytics, automation, data, and technology.

Runaway Growth Management

Referred to as a “good problem,” ramping a business quickly while sustaining sales growth, quality, customer satisfaction, and employee loyalty is challenging. We help companies understand causality, establish a best practices plan, earn team buy in, execute, and avoid hurdles to growth.

Let's Connect!

We are always eager to network, review needs, brainstorm, and gameplan.

Schedule a Free Consult